It’s no secret that the popularity of video on the internet is increasing. If you’ve looked at Facebook anytime in the last year you would notice that the news feed is dominated with video. The reason behind this is simple. People want to watch video and many prefer watching video over reading text. Video is a […]
So you’ve got a website or are in the process of getting one. Congratulations on taking a massive step in your career and in setting up your marketing for success. A website will become the single most important factor in your branding and marketing moving forward. Now that you have your shiny new website you’re […]
The term “personal brand” gets thrown around a lot these days. And as an agent you probably realise how essential it is to have a strong personal brand. Everybody is trying to strengthen their personal brands in their areas in order to stand out and make a connection with clients. For instance when you think […]
To succeed as a real estate agent there are few things more crucial than consistent lead flow. If you don’t have a list of potential clients to nurture your business stands still. To get you on the right track to nurture and convert potential customers, we’ve provided a list of the top lead generating pages your […]
I give a lot of advice on this blog but todays article is going to tactically break down the single greatest way for a real estate estate agent to market themselves in 2017. We all understand that it’s essential to build our brands and demonstrate a point of difference in a crowded marketplace. The strategy […]
Facebook Custom Audiences are one of the most effective ways to advertise to your ideal clients on Facebook. They are very cost effective and allow you to deliver a specific message to those people who are most likely to do business with you. What is a Facebook Custom Audience? Facebook Custom Audience’s allow you to upload […]
By now you’ve probably heard other agents talking about how they are using Facebook ads to generate leads and grow their brand in the local area. Facebook ads can be very effective when you know how to correctly set up and run a targeted campaign to attract your ideal clients in your local area. After you’ve […]
Do you include high quality images in some or all of your social media updates? How about your blog posts? Coloured visuals greatly increase the willingness of somebody to read and interact with your content. Visual content obviously makes sense with social media networks like Pinterest and Instagram, but it actually works just as well […]
Videos are a great way to connect with your audience and share your expertise. More and more real estate agents are using the power of video to help build their brand in the local area. In general most people would rather watch a movie than read the book that it’s based on. Videos attract more attention than regular […]
Do you know what separates the top 1% of agents from the rest? Is it that they work harder? Are great marketers or salesmen? These are all important factors but the main difference is that they have a much bigger personal brand. A strong and well known personal brand is the prerequisite for becoming a successful […]